Breaking through the barriers for growth
Factive is committed to help people and businesses create more change in the world. We replace traditional data collection and research with dynamic data, that is more accurate, predictive, and efficient to create more room for what’s most important for change; taking action
Our tools qualify and validate what to do next to grow. Where others just help you understand the status quo
Our tools are all aimed at qualifying the shortest paths to growth. They help you discover the largest volumes of existing consumer behaviour your brand or product could become a relevant part of and the most relevant new propositions with highest commercial potential. Instead of qualifying insights to speculate and hypothesise about future action, they facilitate rapid prototyping of scenarios and validation from large scale dynamic data.